When a community participates in a comprehensive revitalization effort, its downtown or traditional neighborhood commercial district can experience a return of economic vitality. Benefits of the Michigan Main Street (MMS) Program include:

• Protecting and strengthening the existing tax base
• Creating a positive community image
• Enhancing economically viable buildings
• Supporting business recruitment and retention
• Fostering the development of new jobs
• Attracting new residents to the Main Street area 
• Increasing investment in the Main Street area
• Preserving historic architectural resources
• Providing services tailored to specific community needs